Deliver Us From Evil Deconstruction

• Both production companies are shown for a maximum of 2 seconds which immediately creates and sets a fast pace for this trailer which, in my opinion, is effective.
• Then, a series of clips which appear for a few seconds each - fade in then out which continues the fast pace, already forecasting to the audience that this trailer will be dramatic
• First clip is of a police car driving up a hill in the rain, police cars connote danger and rain is used as pathetic fallacy in this case - these are both effective as they indicate to the audience that this film will be very entertaining - thus, persuading them to watch it. I like this as it sets the scenes straight away and denotes to the audience that there will be a lot of danger and anxiety in this film.
• Additionally, the high pitched whining sound that fades in and out adds eeriness to the trailer.
• Initial dialogue: "There are two types of evil in this life: secondary evil - which men do, and primary evil - which is something else entirely." This indicates to the audience that this film will be about the "primary evil" which may be of a supernatural force > what the protagonist says after reinforces this "I've seen some horrible things, but nothing that cannot be explained by human nature."
• "Then you have not seen true evil." Followed by frantic high pitched violin sounds coupled with the camera movement moving from side to side very quickly - connoting a build up of tensions and a loss of control. This then changes to a blank black screen, then the title fades on. This is effective as it builds apprehension and connotes that something bad it going to happen as a result of this evil.
• The title 'Inspired by actual accounts of NYPD Sergeant Ralph Sarchie' persuades the audience as they believe this is a real story of when supernatural.
• FaceTime clip identifies the protagonist as a normal person with a loving wife and child - therefore making the storyline seem more twisted and scary to the audience as evil comes after a normal relatable person.
• Flickering lights - conforms to the supernatural genre of supernatural forces being able to control physical things. Low-key lighting of the girl's bedroom adds mystery and makes the scene more scary as the girl, as well as the audience, cannot see very much.
• Title: 'From the director of Sinister' to persuade the audience to watch this as Sinister was a popular film.
• The Jack in the Box and teddy bear moving by themselves - conforms to supernatural conventions of 'other-worldly' forces being about to control the physical. Coupled with low-key lighting adds eeriness to scare the audience and make them feel helpless.
• Close up of child's face shows her petrified expression and she utters "mommy..." which makes the audience feel even more helpless as they cannot help this defenseless child (as they do not even know what the 'thing' is).
• Title: 'And The Exorcism of Emily Rose' which was also another popular horror film - especially amongst younger audiences.
• Shot from under the bed, almost serves as a POV shot, making the audience believe something is hiding and waiting under the bed.
• Over the shoulder shot looking into the reflection of the 'monster' in the mirror, paired with a booming and high-pitched screeching sound which disturbs the previous bird chirping sound (used to make the scene seem calm and relatable).
• POV shot looking back into the mirror to show the audience that the monster has disappeared - adds complexity to the storyline, further persuading the audience to watch it.
• Screeching sound continues, with an airy hollow wind sound added whilst the film title, director/producer/actor block title and and release date titles appear in silver against a plain black background.

What I like about this trailer is how the dialogue used tells the audience that this is a supernatural (and horror) film, however it does not give too much away to the audience. Also, most of the lighting is low-key to connote mystery and ghostliness, however in our trailer I would like one or two of the scenes to have either high-key lighting or natural lighting as this eases the audience for a few seconds, and then we have something dramatic happen with (like in this trailer) screeching and booming sounds - as the audience will not be expecting it. Also, there are not too many titles to distract the audience which is good, and when they are used, they provide a 'break' for the audience which I also like. We could do something like this - use a title to introduce a new scene which may be more/less dramatic than the previous scene.